Press Release  Wednesday, Feb 14, 2024

Number of CFP professionals worldwide increases 5.1% to meet the growing demand for financial planning advice

Global CFP professional community reaches all-time high of 223,770 

DENVER, COLO – 15 February 2024 – With more than 50% of people who have never received financial planning advice intending to seek it within the next three years*, Financial Planning Standards Board Ltd. (FPSB) is pleased to report the number of CERTIFIED FINANCIAL PLANNER professionals worldwide grew by 5.1% over the previous year. FPSB and its global network of organizations increased the number of global CFP professionals by 10,768 to a total of 223,770 as of 31 December 2023.

The growth in the number of CFP professionals complements findings from the FPSB Value of Financial Planning Global Consumer Research 2023 that shows those who work with CFP practitioners report a better quality of life, enjoy more financial confidence and resilience, and are more satisfied with their financial situation, with 98% of clients reporting they trust their CFP professional to act in their best interests.

“We’re pleased to see the number of CERTIFIED FINANCIAL PLANNER professionals continues to increase year-over-year to meet the rising demand for professional financial planning advice,” said FPSB CEO Dante De Gori, CFP. “As the global community of CFP professionals grows, more people around the world can access financial planners who have committed to high standards of competency, ethics and practice to build holistic financial plans as they face increased costs of living and complex financial decisions.”

The end of 2023 data revealed the top four growth markets for CFP professionals were:

  1. People’s Republic of China, with an increase by FPSB China of 4,565 CFP professionals for a year-end count of 34,747, representing the second-largest CFP professional community in the world.
  2. United States, with an increase by CFP Board of 3,738 CFP professionals for a year-end count of 98,875, representing the largest CFP professional community in the world.
  3. Japan, with an increase by Japan Association for Financial Planners of 994 CFP professionals for a year-end count of 26,092, representing the third-largest CFP professional community in the world.
  4. Brazil, with an increase by Planejar – Associação Brasileira de Planejamento Financeiro of 749 CFP professionals for a year-end count of 9,379, representing the fifth-largest CFP professional community in the world.

The two territories with double-digit growth rates in the number of CFP professionals last year were Thailand (27.8%) and People’s Republic of China (15.1%).

FPSB Italia joined the FPSB global network of professional financial planning bodies to bring the CFP certification program to Italy in 2023, supporting the global growth of the CFP professional community last year as well.

“For nearly three decades, the global CFP professional community has steadily grown, reaching its highest ever at over 223,700. This growth is a true testament to the value CFP certification holds in the global financial planning profession and to the clients financial planners serve,” added De Gori. “We are grateful for the FPSB Network and the hundreds of thousands of CFP professionals who are dedicated to raising the standard of professionalism in financial planning with CFP certification its symbol of excellence.”

For further details on worldwide CFP professional growth in 2023, view FPSB’s infographic.


About FPSB

FPSB manages, develops and operates certification, education and related programs to benefit the global community by establishing, upholding and promoting worldwide professional standards in financial planning. FPSB demonstrates its commitment to excellence with the marks of professional distinction – CFP, CERTIFIED FINANCIAL PLANNER and . FPSB and the FPSB global network administer CFP certification and other programs in the following  territories: Australia, Austria, Brazil, Canada, Chinese Taipei, Colombia, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, the Netherlands, New Zealand, People’s Republic of China, Republic of Korea, Singapore, South Africa, Switzerland, Thailand, Turkey, the United Kingdom and the United States. At the end of 2023, there were 223,770 CFP professionals worldwide. For more, visit

FPSB owns the CFP, CERTIFIED FINANCIAL PLANNER and CFP Logo Mark  trademarks (the CFP Marks) outside the United States, and permits qualified individuals to use the marks to indicate that they meet FPSB’s initial and ongoing certification standards and requirements. CFP professionals may use the CFP marks in the territory in which they are certified. 

About CFP Certification

CFP certification is the global symbol of excellence in financial planning and represents financial planners who commit to standards of competency and ethics, and to putting clients’ interests first. The CERTIFIED FINANCIAL PLANNER credential represents financial planning professionals who commit to better serving their clients through rigorous international standards, ethical practices and lifelong learning.

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CFP Certification Global excellence in financial planning™

* FPSB Value of Financial Planning Global Consumer Research 2023

Media Contact:
Ryanne Harrah
Senior Manager of Communications and Content
Financial Planning Standards Board Ltd.
[email protected]